Working at RedSeal
Red Seal is a full-service financial advisory firm working primarily with SMEs.
We work with individuals to help them identify gaps in their financial, risk management & estate plans, and help them to fill those gaps. With businesses, we do the same by providing ongoing accounting and financial oversight until they are able to resource this function themselves. We view ourselves as more than simply advisors. We become genuine members of the team. Our ‘can do’ attitude and willingness to step in and help where we have expertise to share ensures our clients get further in achieving their goals.
Where our clients who own businesses are concerned, we understand they are in a unique position to have it all -- all the upside and all the risk. Owners wear many hats and benefit from ongoing coaching to create their own financial security. We are sensitive to this and take a holistic approach to working with both companies and their owners. We strive to ensure the value created by businesses carry over to owners and partners as much as possible. This belief is why we offer complete solutions and plans rather than baseline services.
Our Purpose
We exist to amplify the value creation activities of entrepreneurs, their teams and the organizations they build. We do this by reducing administrative friction through the use of technology, by developing processes that can be delegated to those best suited to administer them, and by organizing & analyzing financial data to drive insights that inform good decision making.
Our Vision
We will change the future of accounting by creating a new way for professionals to work, a new way for businesses to access financial expertise, and by changing the way the world understands the profession: As adding value, not reallocating it.